Buying a Meta agency ad account: what to check before you pay
There is a real market for agency ad accounts and there is a junk market. They look identical on a landing page. These are the checks that tell them apart.
1. Commission on ad spend
Most agency-account providers take 3–10% of everything you spend, forever. On $100k a month that is up to $10,000 a month, indefinitely, on an asset you thought you bought. A one-time fee with zero commission is structurally cheaper from month one.
2. Who holds admin
If the provider keeps admin rights, they can remove you at any time. Insist on full admin rights on the account itself, assigned to your own Business Manager.
3. Age and spend history
An account with no spend history behaves like a brand new account regardless of its age. Ask for the account's real spend history band, not just the creation date.
4. Delivery time and gatekeeping
A contact form, a discovery call and a three-day wait means the provider does not hold inventory. Real inventory delivers in minutes.
5. Replacement policy
Accounts can go down. What matters is whether a replacement window exists in writing and how long it runs.
6. Price floor
Accounts under roughly $200 are almost always recycled, shared or already flagged. The price floor is a filter, not a flex.
7. Usage guidance
A serious provider ships a warm-up and safe-usage guide with the account, because their replacement liability depends on you not burning it in 24 hours.
Revertise sells one-time, zero-commission accounts with full admin rights, instant delivery and a written replacement window.
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